As a higher-up at a college or university, you are heavily invested in how your school is seen by the public. After all, a great image attracts more new incoming Freshmen and raises money from donors and alumni. If your college is too small to warrant a full marketing group, or you simply need the help from a professional firm, you can outsource your marketing campaign to companies that specialize in marketing for colleges and universities.…
Arena advertising puts your brand smack in the middle of the action. Whether it’s hockey, football, or another favorite American sporting event, getting your logo and slogan into an arena guarantees you a captive audience. If you’re unfamiliar with the ins and outs of this effective form of marketing, here are the things you need to know:
Location, Location, Location
Just as it is in real estate, advertising in an arena setting is all about location.…
Personal trainers targeting a specific, potentially lucrative, niche would benefit from publishing a website heralding their service. While marketing online to a niche is a good idea, producing a bland and generic website undermines promotional success. The website must combine a creative look with solid marketing tricks in order to captivate potential clients. Only professional web design companies employ the staff capable of effectively delivering on these results.
Targeting the “…
When you think about big advertising agencies, you probably associate them with huge companies and big corporations. However, even small businesses can benefit from hiring ad agencies. In fact, if you own a small business, you might be shocked by how much of a positive impact one of these companies can have on your business. These are a few reasons why your small business should look into hiring one of these companies.…
If you’ve just launched a new business one of the first things you have likely considered is getting your name in front of the masses. This can be challenging, even with a good marketing team in place. You have to be able to effectively grab your customer’s attention and get them to call you or visit your place of business. Unfortunately in many cases, important advertising campaigns can be easily passed over by consumers because of poor ad placement or getting lost amongst competitors’ advertisements.…
Discount cards are powerful marketing tools that you can use for everyone’s advantage, including your own. To get the most out of your discount card campaign, you should understand certain psychological cues. The following guide will help you use discount cards to show how much you care for your clients and help boost your business at the same time.
Use Time To Your Advantage As You Advertise
Consider highlighting that your potential customers will be spending time using your money instead of theirs.…
When you have a product or service that caters to people who have recently moved into your area, finding those people can seem like a difficult task. However, the easiest way to find these leads is to simply think like someone who just moved. By looking in the places that a new transplant to your area is sure to go, you’ll be able to find multiple people to advertise to. Here are 4 place to look.…
